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Media 26 January 2016

ARN: Nuago – Starting with why…

In following the philosophy of “start with why”, one Adelaide-based start-up is quickly climbing the ladder to cloud success – Holly Morgan explains.

Just over six months after going it alone and starting afresh, Nuago is finding its place in the cloudy world of the Australian technology industry.

Built by five former Datacom workers, the born-in-the-cloud provider was created in July 2016 with the simple remit of filling a gaping hole within the South Australian market.

“We believe the best technical minds and solutions should be available to all organisations regardless of size,” Nuago co-founder and director of sales, Connor O’Rourke, said.

“For us, it starts with the ‘why’. It’s not about starting with a product, but rather starting with what the customer is trying to achieve.”

From there, the Nuago approach shines through, ensuring the appropriate technologies and services are mapped out in advance for the customer.

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